When Jalisa Vaughn-Jefferson revealed she was quitting her full-time company job to turn out to be a way of life influencer, her dad and mom didn’t know what to suppose.
“My dad and mom misplaced it,” says Vaughn-Jefferson throughout an unique interview with BLACK ENTERPRISE. “They have been like…how will you pay for medical insurance? What are you going to be doing? You’re going to be taking footage?”
Vaughn-Jefferson informed her dad and mom to belief her, they usually did. Now, her dad and mom are applauding her work as a way of life influencer. She has greater than 293,000 Instagram followers.
“In fact, there was a little bit of concern current,” says Vaughn-Jefferson. “I contemplated it time and again. However I might simply really feel it. I might really feel how my complete physique felt completely different after I was doing the influencing and running a blog. I liked partaking and connecting with my viewers. Creating content material is one thing I actually get pleasure from. So I knew this was what I used to be imagined to do.”
Instagram Mother Reaches $1,000,000 in Model Offers
Earlier final month, BLACK ENTERPRISE reported that the 28-year-old mother secured over $800,000 in model offers. Lately, she celebrated her first $1,000,000 in model offers.
“Temper when get up and notice you hit your $1M model deal purpose and nonetheless have This autumn to go,” Vaughn-Jefferson wrote. “God, I Thank YOU.”
Vaughn-Jefferson exhibits the ability of being clear about what you need and having the boldness to stroll in direction of it. Final 12 months, she tweeted her million-dollar objectives and she or he’s already achieved them.
“A mill in model offers subsequent 12 months,” Vaughn-Jefferson wrote. “Mark my phrases and bear in mind this tweet”
A mill in model offers subsequent 12 months. Mark my phrases and bear in mind this tweet 👆🏾
— JaLisa E. Vaughn (@JaLisaEVaughn) November 30, 2020
Vaughn-Jefferson attributes her success to her group and her genuine presence on social media.
“Not like loads of influencers, I wish to rent a group in order that I can transfer quicker,” says Vaughn-Jefferson. “I didn’t wish to spend all my time making an attempt to sit down down and study each commerce of this enterprise. And I actually imagine that’s sort of what helped me transfer rather a lot faster. I used to be at all times open to having a group.”
Way of life Influencer Secures Model Offers with Over 20 Manufacturers
Vaughn-Jefferson has taken her viewers on her journey to getting married, shopping for a house, and having a child. By sharing her particular moments, she’s been capable of land offers and partnerships with over 20 high manufacturers. Walmart, Carters, Cascade, Arm & Hammer, Reebok, and Zales Jewelers are only a few of the manufacturers that Vaughn-Jefferson has labored with this 12 months.
“I obtained seen by these manufacturers as a result of I used to be doing the job earlier than doing the precise job,” says Vaughn-Jefferson. “Earlier than simply waking up and deciding I wished to begin working with manufacturers, I used to be sharing the merchandise that I exploit and love every single day with out being paid. The manufacturers I’ve labored with have been watching me for years. They attain out as a result of they see how constant I’m. They love how I work together with my viewers and get issues achieved.”
Vaughn-Jefferson and her group celebrated her milestone this weekend.
“Final night time my tribe (compelled) me to have a good time an enormous milestone,” Vaughn-Jefferson wrote. “Imposter syndrome informed me to cancel it as a result of “Who am I?” however they stated no method & I couldn’t be extra grateful for them talking life & constantly reminding me of who I’m & what God has known as me to do.”
She added, “Cheers to this mill & tens of millions extra FOR ALL OF US.”