Market Segmentation

Most people will let you know that “business ethics” is a contradiction in phrases. Many graduates with a more basic business or administration diploma go on to careers in fields akin to enterprise growth, advertising, HR, recruitment, banking, and industrial relations. These roles exist in a variety of industries and businesses – meals, vogue, retail, manufacturing, utilities, healthcare, tourism, and plenty of extra – and throughout the private, public, and voluntary sectors. I discovered in school that advertising is a dialog. Marketing is the conversation that begins between two individuals who do not know one another well. Great conversations lead …

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