If you want to remain competitive in your industry, it’s almost a requirement to have some kind of online visibility. Whether you run a brick-and-mortar retail store or an online portal for your business services, you need to reach consumers in the digital sphere. You may have a digital marketing strategy that works for you, but there’s always room for improvement.
This is especially true in recent months, as COVID-19 continues to move customers online and Google rolls out more algorithm updates that shake up the SEO game. In any case, let’s look at 4 of the best ways